The Power-Maxx Marketing Plan

Executive SummaryPower-Mass is a follow with the corporate office placed in Boise, Idaho, a manufacturing facility in the Golf Region, and quin statistical dissemination centers strategically located throughout the unify States. Power-Mass specializes in the labor of methanol (methyl alcohol) kindle cartridges for the emerging total heat micro- provide cell market. The company works with partners such as Methanex (who supplies the methanol) and the puddle of manufacturers of hydrogen micro-cell batteries such as Motorola, Nokia, IBM, and Toshiba to bring the promise of this raw technology to overthrow users. By focusing on the merchandiseion and distribution of fuel cartridges for these devices, Power-Mass has helped to create the industry standards, which leave behind entrust the manufacturers to move send with the production of these devices. Since the nature of this type of fuel for micro-cells is considered a inflammable liquid, Power-Mass is active in lobbyin g regulatory agencies such as the subdivision of Transportation (DOT), the Federal Aviation brass instrument (FAA), and the U.S. Department of homeland Security, to establish Power-Mass?s safety controls as an industry standard. This will allow these devices to be transported via commercial carriers such as airlines and passenger trains bringing a new take of long-term cognitive operation to the consumer users of portable electronic devices. bring any new product to consumers is a challenge.

Our company, Power-Mass, is in the extraordinary position of being in the forefront of the birth of a product so new tha t it has the potential to change the marketp! lace. This selling end addresses the opportunities and the risks involved in making this transition. The following catalogue will provide a description of our company?s product, the marketing research realised by the team, the results of this research, the importance of creating a formal marketing plan and the tactics to be used, and an abridgment of the strengths, If you want to get a full essay, order it on our website: BestEssayCheap.com

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